APAC Product Marketing Manager, Agency & Scaled Growth

Join TikTok as the APAC Product Marketing Manager, Agency & Scaled Growth and drive impactful advertising solutions for agency partners and advertisers across the Asia-Pacific region. Based in beautiful Bali, you'll lead strategic initiatives to accelerate business growth and enhance brand visibility. In this role, you'll collaborate with cross-functional teams to develop and execute marketing strategies that leverage TikTok's innovative platform to deliver exceptional results for clients.

TikTok, a leading global platform, is at the forefront of the digital revolution, offering businesses unprecedented opportunities to connect with audiences worldwide. With a strong presence in the APAC region, TikTok is committed to fostering a dynamic and inclusive work environment where creativity and innovation thrive. As the APAC Product Marketing Manager, you'll have the chance to work in a vibrant setting, surrounded by a diverse and talented team.

Daily, you'll be immersed in the world of digital marketing, crafting compelling campaigns that captivate audiences and drive measurable outcomes. You'll leverage your expertise in product marketing, data analysis, and strategic planning to create tailored solutions that meet the unique needs of agency partners and advertisers. With your leadership, you'll help TikTok continue to redefine the future of advertising in the APAC region.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing strategies to drive growth and engagement for TikTok's advertising solutions.
• Collaborate with agency partners and advertisers to understand their business objectives and deliver tailored marketing solutions.
• Lead market research and competitive analysis to identify opportunities and trends in the APAC region.
• Create and manage marketing campaigns, leveraging TikTok's platform and tools to maximize reach and impact.
• Monitor campaign performance using analytics tools such as Google Analytics, Tableau, and TikTok Ads Manager.
• Build and maintain strong relationships with key stakeholders, including internal teams and external partners.
• Stay up-to-date with industry trends, best practices, and emerging technologies in digital marketing.
• Contribute to the development of TikTok's marketing framework and best practices for agency and scaled growth.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 5-7 years of experience in product marketing, with a focus on digital advertising and marketing solutions.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of data analysis and marketing metrics.
• Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
• Proficiency in English, both written and spoken.
• Familiarity with marketing automation tools such as HubSpot, Marketo, or similar platforms.
• Certification in digital marketing or a related field is a plus.

🛠️ Keahlian

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